Red Bull Media House
︎ content manager

Red Bull Media House is an award-winning, globally distributed multi-platform media company on a mission to inspire with ‘beyond the ordinary’ stories - both direct-to-consumer and through partnerships. During Sarah’s time with Red Bull, she oversaw video production as well as the development and delivery of original programming and co-productions for distribution across Red Bull’s platforms in Canada. Across 20+ channels, her scope included creating advertising assets, broadcasting live events, producing documentaries and music videos, as well as working with the brand’s athlete roster to bring their stories to life.

In addition to her role as content manager, Sarah also worked on the digital team to build the national social strategy across Facebook, Instagram, Twitter, YouTube, Discord, TikTok, and more. Over the course of three years, she produced over 700 pieces of content for social.